“It assumes that we will meekly accept a reshaped view of how studios and exhibitors should interact, with zero concern on Universal’s part as to how its actions affect us.” “AMC believes that with this proposed action to go to the home and theatres simultaneously, Universal is breaking the business model and dealings between our two companies,” Aron said in his letter, alongside the ban.
Typically, cinema chains require about 74 to 76 days between a film’s theatrical release and digital release. The response comes after NBCUniversal CEO Jeff Shell told the press that due to the on-demand success of Trolls World Tour, the company “expect to release movies on both formats,” in theaters and online, once venues reopen. In a scathing letter obtained by The Hollywood Reporter, AMC Theatres CEO and president Adam Aron said that AMC would no longer play any Universal movies at its theaters. The troll that launched a thousand press statements.Ĭhance the Rapper warned us.
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